One of the best locations in the resort is enjoyed by the long-established, and very well modernised, Hotel Cimbel. Facing the Levante Beach, across the promenade, the hotel is also only some 600 metres from the old village centre of Benidorm.

The sun terrace, with its pool (heated in winter) and open-air Jacuzzi is a great spot to relax and enjoy the sea views. Inside, the fully air-conditioned hotel features a spacious lobby, bar-cafeteria, comfortable entertainments lounge and the restaurant overlooks the pool and terrace. Lunch and dinner feature waiter service while breakfast is offered buffet-style with a good selection of hot and cold dishes.

The double and spacious triple rooms have a terrace with front of side sea view. Single rooms do not have terrace, but are a good size. All rooms have bathroom, hair-dryer, air-conditioning/heating, telephone, minibar and safe (charge).

Relatively small, with 146 rooms, the Cimbel has a good reputation for personal service.